Strove Africa
CustomerCustomerCustomer
500+ Small Businesses

Everything a small
business needs to operate,
and nothing you don't.

Africa's trusted small business e-commerce platform

See plans
Small business owner using Strove Africa
Everything in one place

Your full revenue engine,
from discovery to repeat business.

Strove covers every revenue-facing operation your service business needs to grow.

Get Found

Nobody can book a business they can't find.

Discovery done for you, live from day one.

  • Your own websiteA personal website, live the day you join. No developer, no hosting bill.
  • Found on Google and AIWhen someone asks Google, ChatGPT or Meta AI for a plumber in Randburg, your profile is the answer they find.
  • Social Media Ads in one tapStrove writes the ad, puts it on Facebook, TikTok and Instagram.
Get Found feature on Strove app
Your own website
Found on Google and AI

Turns out, people like
getting things done.

Naledi Dlamini

Naledi Dlamini

Owner, Naledi's Hair Studio

I signed up because I needed one place to run my whole business. No more juggling WhatsApp, spreadsheets, and cash. I can't wait to get started.

Rajan Pillay

Rajan Pillay

Founder, Pillay Electrical

What sold me was the invoicing and the website together. As a solo electrician, that combination is exactly what I've been looking for.

Chantelle Adams

Chantelle Adams

Director, Adams Events Co.

I joined because my clients keep asking if they can pay online. Strove gives me that — plus a proper website and booking system. Exactly what I needed.

Mark Steyn

Mark Steyn

Owner, Steyn Plumbing & Repairs

I signed up the moment I saw the proposal and payment features together. That's the part of my business that costs me the most time. Really excited.

Bongani Cele

Bongani Cele

Founder, Cele Catering

Running a catering business means lots of quotes and deposits. Strove looked like it was built for exactly that. Excited to finally have it all in one place.

Mei-Ling Chen

Mei-Ling Chen

Owner, Chen Alterations & Tailoring

Admin takes up half my week. When I saw Strove handles bookings, invoices, and payments together, I didn't think twice. Can't wait to cut that time down.

Annelie du Plessis

Annelie du Plessis

Founder, Du Plessis Wellness

I've been invisible on Google for too long. Strove promised to fix that and give me a proper online presence. That alone made me sign up immediately.

Farouk Davids

Farouk Davids

Owner, Davids Garden Services

I signed up because chasing payments is exhausting. The idea of sending a quote and getting paid from the same link — that's the dream. Very excited to try it.

Naledi Dlamini

Naledi Dlamini

Owner, Naledi's Hair Studio

I signed up because I needed one place to run my whole business. No more juggling WhatsApp, spreadsheets, and cash. I can't wait to get started.

Rajan Pillay

Rajan Pillay

Founder, Pillay Electrical

What sold me was the invoicing and the website together. As a solo electrician, that combination is exactly what I've been looking for.

Chantelle Adams

Chantelle Adams

Director, Adams Events Co.

I joined because my clients keep asking if they can pay online. Strove gives me that — plus a proper website and booking system. Exactly what I needed.

Mark Steyn

Mark Steyn

Owner, Steyn Plumbing & Repairs

I signed up the moment I saw the proposal and payment features together. That's the part of my business that costs me the most time. Really excited.

Bongani Cele

Bongani Cele

Founder, Cele Catering

Running a catering business means lots of quotes and deposits. Strove looked like it was built for exactly that. Excited to finally have it all in one place.

Mei-Ling Chen

Mei-Ling Chen

Owner, Chen Alterations & Tailoring

Admin takes up half my week. When I saw Strove handles bookings, invoices, and payments together, I didn't think twice. Can't wait to cut that time down.

Annelie du Plessis

Annelie du Plessis

Founder, Du Plessis Wellness

I've been invisible on Google for too long. Strove promised to fix that and give me a proper online presence. That alone made me sign up immediately.

Farouk Davids

Farouk Davids

Owner, Davids Garden Services

I signed up because chasing payments is exhausting. The idea of sending a quote and getting paid from the same link — that's the dream. Very excited to try it.

Simple, transparent pricing

Pick the plan that fits your business. Upgrade anytime.

Essential

Perfect for getting your business online and visible.

Service Limits:

100 activities / month
Over-limit fee: R4.50/activity
1 staff seat

Includes:

Bulk invoicing
Invoicing & disputes management
Customisable website with Strove.co.za subdomain
Automated SEO & Answer Engine Optimisation (AEO)
Branded, automated social media posts
WhatsApp & Online Bookings control panel
QR-code, Online & WhatsApp Payments
Inventory and Services management
Fee flexibility: choose who carries the fee
From R199/month
Business owner 1Business owner 2Business owner 3

Trusted by 500+ SA businesses

I signed up yesterday. I've been running my kitchen from WhatsApp notes and cash. Just having a proper booking link to send customers feels like a huge step.

Nomsa Dlamini

Nomsa Dlamini

Owner, Nomsa's Kitchen · Signed up 2 days ago

* An activity is any booking, purchase, or transaction processed through your website, WhatsApp, or QR-code.

** An unlimited recurring bookings add-on is available for R99/month on Essential, Plus, Pro, and Elite packages.